Who knew Instagram could be so profitable?
Well, if you’re Beyonce, everything is. In fact, each of her Instagram posts is worth over $1 million, as D’Marie Analytics reports.
The company involved in social media research came to this number by calculating in the factors such as the number of followers, click rate, post reach, and engagement.
Beyonce’s post from February in which she announced she’s expecting twins is the most liked post on this social platform ever, with 10.8 million likes from 98 million followers.