The editor said:

“We didn’t start off with the idea of three covers, regardless of who was on the cover. But when Kate was actually shooting, we were trying so many different looks on her and each photo was coming back just as great as the next.

It’s a full circle moment for us. We started Kate in her career, and you know, we watched her grow and become not only this worldwide, superstar phenomenon; she changed the direction of the modeling industry.”

Kate Upton is the Sports Illustrated Swimsuit 2017 cover girl! This is the third time the actress/model is on the cover of the magazine, after she was featured in 2012 and 2013.

The editor said:

“We didn’t start off with the idea of three covers, regardless of who was on the cover. But when Kate was actually shooting, we were trying so many different looks on her and each photo was coming back just as great as the next.

It’s a full circle moment for us. We started Kate in her career, and you know, we watched her grow and become not only this worldwide, superstar phenomenon; she changed the direction of the modeling industry.”

Kate Upton is the Sports Illustrated Swimsuit 2017 cover girl! This is the third time the actress/model is on the cover of the magazine, after she was featured in 2012 and 2013.